Calculate your AI Search ROI
Enter your business metrics to see how much revenue you could generate from AI search traffic -- with industry-specific conversion multipliers.
Enter your current traffic and conversion rate
The baseline the projection is built from.
Set your average customer value
So the output is in real revenue terms, not just traffic percentages.
See projected growth from AI search visibility
Modeled against what AI-driven traffic typically converts at.
Compare current-state vs. optimized
See the revenue delta side by side.
AI search traffic converts differently than traditional organic traffic: a visitor arriving from a ChatGPT or Perplexity citation already trusts the recommendation before they land. This calculator estimates what that shift is worth in real revenue terms for your specific numbers.
Your Business Metrics
Frequently Asked Questions
How do you calculate AI search ROI?
AI search ROI is calculated by estimating the traffic from AI platforms (15% of total traffic), applying an industry-specific conversion multiplier (AI visitors convert 3.5-5.1x higher than organic), multiplying by your average deal value, and comparing the projected revenue against a $2,500/month GEO investment.
Why do AI search visitors convert at higher rates?
AI search visitors arrive with higher intent. Users asking AI assistants specific questions are further in their buying journey than those browsing search results. They have already described their problem and received a recommendation, making them more ready to act.
What percentage of traffic comes from AI search?
AI search currently accounts for approximately 15% of total search traffic and is growing rapidly. This includes ChatGPT, Google AI Overviews, Perplexity, Gemini, and Claude. Analysts project this share will reach 25-30% by 2027.
How much does GEO optimization cost?
Professional GEO optimization typically costs $2,000-$5,000 per month. This calculator uses $2,500/month as the baseline. The ROI is calculated against a 12-month investment of $30,000.
Want us to fix this for you?
These numbers are a starting estimate. Our GEO Optimization team will build you a real projection based on your actual site and competitors.