How we audit your AI Visibility
Before we change anything, we need to know exactly where you stand. The audit gives us a baseline, identifies the highest-leverage gaps, and benchmarks you against competitors already winning AI citations in your space.
What we check during the audit
robots.txt & crawler access
We check whether GPTBot, ClaudeBot, PerplexityBot, and other AI crawlers are allowed to index your site. Blocked crawlers mean zero AI visibility, regardless of content quality.
Structured data coverage
We audit every JSON-LD schema type present on your site, Organization, LocalBusiness, FAQPage, Article, Service, and flag missing or malformed markup that reduces AI trust signals.
Content freshness signals
AI models weight recently updated content. We check publication dates, last-modified timestamps, and whether your cornerstone pages have been refreshed within the past 90 days.
Entity signals & disambiguation
We assess how clearly your business is defined as an entity, your brand name, category, location, and service scope. Ambiguous entities are rarely cited; we identify exactly what needs clarifying.
Competitor citation benchmarking
We query your target AI platforms with the questions your prospects are asking and record which competitors are cited. You get a clear view of who owns AI mind-share in your category today.
Platform coverage gaps
Different AI platforms have different data diets. We identify which platforms you appear on, which you are missing from, and what platform-specific optimisations would have the highest impact.
What you get from your audit
- Full citation presence report across ChatGPT, Perplexity, Gemini, Claude, and AI Overviews
- Structured data gap analysis with specific fix recommendations
- robots.txt review with AI crawler configuration instructions
- Entity signal scorecard with disambiguation recommendations
- Competitor citation comparison, who is beating you and why
- Content freshness audit with prioritised refresh list
- Platform-by-platform coverage map
- Prioritised action plan: what to fix first for maximum citation lift
Platforms we audit
We cover every major AI surface where your prospects are searching right now.
Frequently Asked Questions
Is the audit actually free?
Yes, at no cost for qualifying businesses. There's no gated report, no upsell call in disguise, you get the full citation presence, structured data, and entity findings whether or not you become a client.
How long does it take, and what do I walk away with?
About 45 minutes. You keep the report: full citation presence across ChatGPT, Perplexity, Gemini, Claude, and AI Overviews, a structured data gap analysis, an entity signal scorecard, and a prioritised action plan, whether or not you work with us afterward.
What if our robots.txt is already blocking AI crawlers?
That's exactly what the crawler access check catches. If GPTBot, ClaudeBot, PerplexityBot, or similar are blocked, no amount of content quality fixes AI visibility until that's reopened, so it's the first thing we check, not an afterthought.
Do you check our structured data, or just crawler access?
Both, plus entity clarity, content freshness, competitor citation benchmarking, and platform coverage gaps. Structured data alone doesn't get you cited if AI crawlers can't reach the page, and crawler access alone doesn't help if the page has no Organization, FAQPage, or Service schema once they arrive.
This audit is the first step of our SEO Audit service, covering both traditional search and AI visibility.
Explore SEO Audit→Book your free audit
We run a full AI visibility audit at no cost for qualifying businesses. You will leave the call knowing exactly where you stand and what to do next.
Book a Free AuditNo commitment. Takes about 45 minutes. You keep the report.
